What Valley's $1,500,000 monthly pipeline tech stack looks like.
This is the exact tool stack behind their 7-figure monthly pipeline.
Zayd Syed Ali, Valley's Founder & CEO, broke down the entire stack:
1️⃣ Content Engine
Valley is a lean team, but they already combined 50,000+ followers.
To build this massive reach, they leverage:
Personal Brands: Zayd Syed Ali (21.1K followers), Alex Nelson (19.1K followers) & others. This adds up to serious social proof across the founding team.
-> Content Production:
They systematically create and distribute content across multiple formats.
Tools used:
Claude (to write posts trained on Founder's tone)
OpusClip (to turn interviews into videos)
Notion (to plan content & workflows)
Riverside (for interview recording)
beehiiv (for their newsletter)
Loops (for email marketing)
Figma (for design)
2️⃣ SEO & Website
Valley drives organic traffic without relying on paid ads.
But they stack it with some serious optimization tools:
-> SEO Optimization:
Google Search Console (to track website performance)
Neuron Writer (to optimize articles)
Ahrefs (for keyword insights)
-> Web Development:
Framer (site builder)
3️⃣ Outbound
LinkedIn generates 60% of all their meetings (was initially 30%).
But they stack it with some serious data tools:
-> Data Sources:
Wiza, Ocean.io & Findymail (data enrichment)
Apollo & Sales Navigator (lead databases)
Firecrawl API (in-depth site scraping)
-> Automation & Scraping:
PhantomBuster (automated scraping flows)
Lovable (custom API scripts)
-> Sending Platforms:
Valley (for LinkedIn outreach, their AI SDR)
Instantly.ai (email sending)
4️⃣ AI & Automation
They leverage AI across their entire operation for maximum efficiency.
-> Workflow Automation:
Zapier + n8n (workflow automations)
Google VEO3 (AI video creation)
-> AI Content Creation:
ChatGPT (daily tasks)
Claude (copywriting)
5️⃣ Product & Engineering
Their lean engineering team builds and optimizes their AI SDR platform.
-> Development Stack:
AWS (infrastructure)
Cursor (coding)
6️⃣ Analytics
They track performance across web and product metrics systematically.
-> Web Analytics:
Google Analytics (web tracking)
Product Analytics:
PostHog (in-app metrics)
-> Reporting:
Datafast (reporting)
7️⃣ Operations
Their operations stack supports $1.5M monthly pipeline generation.
-> Customer Success:
Pylon, Granola, Circleback (customer success tools)
-> Sales:
HubSpot, Cal.com, Inc., PandaDoc (sales process)
-> Productivity:
Excalidraw, Wispr Flow (team productivity)
-> Content:
Tella, Loom, Navattic (content creation tools)
-> Growth:
FirstPromoter, Exa (growth and referrals)
-> Finance:
Brex, Deel (financial operations)
What's the most surprising tool in their stack?
This is the exact tool stack behind their 7-figure monthly pipeline.
Zayd Syed Ali, Valley's Founder & CEO, broke down the entire stack:
1️⃣ Content Engine
Valley is a lean team, but they already combined 50,000+ followers.
To build this massive reach, they leverage:
Personal Brands: Zayd Syed Ali (21.1K followers), Alex Nelson (19.1K followers) & others. This adds up to serious social proof across the founding team.
-> Content Production:
They systematically create and distribute content across multiple formats.
Tools used:
Claude (to write posts trained on Founder's tone)
OpusClip (to turn interviews into videos)
Notion (to plan content & workflows)
Riverside (for interview recording)
beehiiv (for their newsletter)
Loops (for email marketing)
Figma (for design)
2️⃣ SEO & Website
Valley drives organic traffic without relying on paid ads.
But they stack it with some serious optimization tools:
-> SEO Optimization:
Google Search Console (to track website performance)
Neuron Writer (to optimize articles)
Ahrefs (for keyword insights)
-> Web Development:
Framer (site builder)
3️⃣ Outbound
LinkedIn generates 60% of all their meetings (was initially 30%).
But they stack it with some serious data tools:
-> Data Sources:
Wiza, Ocean.io & Findymail (data enrichment)
Apollo & Sales Navigator (lead databases)
Firecrawl API (in-depth site scraping)
-> Automation & Scraping:
PhantomBuster (automated scraping flows)
Lovable (custom API scripts)
-> Sending Platforms:
Valley (for LinkedIn outreach, their AI SDR)
Instantly.ai (email sending)
4️⃣ AI & Automation
They leverage AI across their entire operation for maximum efficiency.
-> Workflow Automation:
Zapier + n8n (workflow automations)
Google VEO3 (AI video creation)
-> AI Content Creation:
ChatGPT (daily tasks)
Claude (copywriting)
5️⃣ Product & Engineering
Their lean engineering team builds and optimizes their AI SDR platform.
-> Development Stack:
AWS (infrastructure)
Cursor (coding)
6️⃣ Analytics
They track performance across web and product metrics systematically.
-> Web Analytics:
Google Analytics (web tracking)
Product Analytics:
PostHog (in-app metrics)
-> Reporting:
Datafast (reporting)
7️⃣ Operations
Their operations stack supports $1.5M monthly pipeline generation.
-> Customer Success:
Pylon, Granola, Circleback (customer success tools)
-> Sales:
HubSpot, Cal.com, Inc., PandaDoc (sales process)
-> Productivity:
Excalidraw, Wispr Flow (team productivity)
-> Content:
Tella, Loom, Navattic (content creation tools)
-> Growth:
FirstPromoter, Exa (growth and referrals)
-> Finance:
Brex, Deel (financial operations)
What's the most surprising tool in their stack?